Lori Senecal’s Insights On Branding Strategies Learn From Wayward Celebrities

Celebrities like Jessica Simpson, Lindsay Lohan, Britney Spears and Amy Winehouse have continuously earned a hyper-analyzed and web-immortalized media moments each time they embarked on normal activities like shopping, buying coffee or pushing a baby carriage. Their ability to attract such a massive attention on simple acts has been enhanced by effective branding strategies. Despite their series of embarrassments, the endangered work product that is responsible for their fame, hospitalization and even death, they still appear on covers of most prominent magazines and secure jobs as brand ambassadors. Lori Senecal, in her article posted on Forbes, outlined a number of lessons brands can learn from these celebrities.

Hiring the best stylist is the first strategy to winning more market share, especially the consumer brands. For instance, Heineken Premium Light dominated the beer market as soon as it was introduced to the market due to its chic and stylish look. Looking at today’s celebrities, most of them have a broad talent profile where they serve as actors and producers/directors/ online entrepreneurs. Brands can adopt this strategy to expand their market reach. For example, play stations like Xbox are playing movies.

While illustrating Nike and Apple’s Nike+ partnership, Lori said that being caught with another hot brand is an effective strategy that helped Nike+ to win a Grand Prix at Cannes. The trend is now spreading widely, particularly in fashion brands like Adidas with Stella McCartney. Developing an icon like one-bite-Apple logo, the bull’s eye of the Target, Amy Winehouse the crazy beehive and Pamela Anderson, gives brands unmistakable visual identities. Top brands can also compliment their position as leading players by finding a symbol or icon that represents their brands. This information was originally published on Media Post as highlighted in this link http://www.mediapost.com/publications/article/77409/clueless-or-subtly-strategic-what-brands-can-lear.html?edition

About Lori Senecal

Lori Senecal is the Global CEO of CP&B. Here, she is responsible for enhancing the company’s global growth and expansion strategies, and managing all the international offices of the firm. Under her leadership, CP&B received many rewards. The company was the recipient of the Creativity Innovators of the Year. In 2016, she was named on the list of the “Agency Executives to Watch.” Previously, she worked for MDC Partners as the president and CEO. Formerly, she served as the Global Chairman and CEO of Kbs+. Notably, Ad Week named Lori among the “Women to Watch” in 2014. In 2013, she received the Quantum Leap award for leadership and innovation from the AWNY Game Changer Awards. In addition, she worked for McCann Erickson and McCann Worldgroup.

Securus Technologies Is a Great Tool For Uncovering Crimes and Keeping In Touch Simultaneously

Why are so many people talking about the wonderful benefits of Securus Technologies? It is a tool that has been designed to make communicating with others much easier than it has been in the past. Securus Technologies is one of its kind in the sense that it allows people to communicate with others even when one of the parties has unfortunately placed in jail.


Being put in jail is never a good time for anyone. It can be an even more difficult time when the incarcerated individual has no way of talking to someone who they are rather close with. By utilizing the program that’s been created by Securus Technologies, the inmate will have the opportunity of chatting with who they would have wanted to visit them in jail, except in this case, the form of communication that is made possible by Securus Technologies makes it much more convenient to chat for the individual who is considered to be the visitor. It is a great tool that has changed the way that communications works and enables people to stay connected in the toughest of times, in this case, when one of the parties has been jailed.


Securus Technologies is not only a great way for inmates and their relatives, significant others, or friends to stay connected via means of video conferencing, it’s also been proven to be a great tool for law enforcement agencies to uncover crimes in the case certain acts of crime that have been occurring within the premises of the jail the inmate is in is discussed over the videoconferencing session through the Securus Technologies interface. Law enforcement officials are capable of using the conversations that are conducted in the Securus Technologies platform as evidence for use in court to proceed with opening an investigation. Communications has never been so useful before and in this case it helps both people and whole communities.


Discovering Investment Strategies From Sam Tabar

Sam Tabar is a proficient attorney, investor and advisor. He has a lot of knowledge in these sectors because of his conspicuous acts in the university. He is the Chief Financial Officer (CFO) of Awearable Apparel, he also is the FullCycle Energy as the Chief Operating Officer (COO). Awearable Apparel is an organization that manufactures kids clothes that entail safety gadgets which indicate to their parents and keepers if the kids walk away. Most of the kids who vanish they don’t have mobile phones or another various method that they can be gotten hold of.

Due to the experience of working and associating with companies like Sparx Group as the managing director, he has the experience in managing and attaining the goals of Awearable Apparel. His knowledge in the investment and marketing sectors is mainly used in the company. As an investor he creates and manages to increase the capital fund in Awearable Apparel.

Also he uses his skills to give a justification on legal affairs and financially informs about the Huffington Post’s website. He is much honored to be part of the website although his time is limited because of working with so many other companies. The Huffington post will extremely nurture their podium on the investment due to Sam Tabar providing the same expertise in Awearable Apparel.

The sector of investment however a lot of business starters are hard in prospering but with Sam Tabar’s expertise, he gives them the full process of investing through providing them with advice that is square to the fact. The most important advice he provides to the young investors becomes one in the social starts instead of random sectors that may be a shortcoming in the future.

Tabar got his degree and honors from the Columbia and Oxford University. He is a lawyer by profession but his desire in finance is what led him to accomplish a lot in the sector of business. He assists a lot of people with the startups through giving them capitals. He has also worked for Skadden, Slate,Meargher and Arps to inspire people with his investment advice.

The Future of Brazil’s Ecological Conservation

Flavio Maluf is the Chief Executive Officer and President of the Eucatex Company. Eucatex is found in Sao Paulo. It is the first company in Brazil to use eco-friendly resources in generating home comfort-ability acoustic products.

Eucatex utilizes unprocessed Eucalyptus materials to create items for general home designing. Some of these commodities include wall partitions, paints, doors, among many other goods. The company sells these materials all over the world with special customer markets in Europe, North America, and Asia. Other commercial enterprises specializing in the manufacture of packaging, supplies, and automobile also benefit from the range of Eucatex products. The company equally thrives in the manufacturing, construction, and agricultural businesses. Eucatex has equipped industrial units in Salto that manufacture paints and varnishes. The organization also features the Paulina mineral factory where major minerals are mined and refined.

Flavio has a very inspiring educational background that has assisted him to manage the company. He graduated from the Sao Paulo FAAP College and the University of New York. Besides serving as the Eucatex Administrator, Flavio also works for Corretora de Títulos e Valores Mobiliários, Citibank N.A, and the New York Sistema S.A. Flavio has successfully led the company in developing additional company branches at the São Paulo and Salto Botucatu Industry. Flavio Maluf also supports philanthropic efforts by making donations to various volunteer programs and charitable trust events that provide support to the Brazilian community. He closely collaborates and offers financial donations to the Idio Carli Maternity Hospital.

The company has continuously worked to guarantee expert service delivery and future sustainable products since its inauguration in 1951. The company has also offered hire services to many forestry businesses. The company’s Environmental Education Program has assisted many businesses to achieve better forestry management practices. The renowned CEO developed an online website that presents business advice for Startup companies across the globe. He also gives suggestions on how to achieve successful job interviews and the general tips for work accomplishment. He is recognized as a pioneer of potential education and technology programs by many Brazilians.

Bob Reina’s Impact on Communities

Bob Reina, the CEO, owner and founder of Talk Fusion, for years has stayed committed on his mission of helping others through his fundraisers, donations and business products.

When Reina established Talk Fusion back in 2007, he embarked on the humanitarian mission of helping others as much as possible, especially in the communities where his company operates. According to the network marketer and technology expert Reina, the tenets of his technology-based company revolve around altruism.

This is why Reina takes philanthropy seriously. The business magnate, for instance, has worked diligently with the Humane Society of Tampa Bay and even adopted many dogs. He also has throughout the years donated over $1 million to this institution.

Reina’s dealings with animal shelters, cancer charities and even child abuse organizations motivated him to improve the way his company engages in philanthropic practices. Last year, Reina introduced a genuine and unique program for the benefit of charities. Basically, almost any charity from around the world can receive a free account on behalf of a Talk Fusion associate.

Not only that, but Talk Fusion is giving away its best plan, which contains Talk Fusion’s top-of-the-line video marketing products. According to Reina, by donating accounts to charities and non-profits, they will be able to function more efficiently by using things like video email, sign-up forms and live meetings.

Reina has the record of knowing how to bring out the best in others. This is why Reina, since he founded Talk Fusion, has orchestrated travel incentives, bonuses and promotions. Thanks to Reina and Talk Fusion, sells representatives from 140 countries have been able to achieve their personal and professional goals. Talk Fusion is an excellent opportunity for those that want to achieve financial independence or personal growth.

Reina, after spending many years as a sells man in the direct selling industry, founded Talk Fusion and became a pioneer in video email. Talk Fusion has been recognized by the Technology Marketing Corporation for its engaging, practical and cutting-edge marketing products. Reina’s company is also one of the largest multi-level marketing companies in the world, operating in at least 140 countries.

Jim Hunt Offers Successful Entrepreneurial Skills From His VTA Learning Course

Jim Hunt serves as the chief executive officer and financial advisor of VTA publications. Through his extensive knowledge of safe and intelligent marketing trends, Jim has been successful in the stock market. Jim uploads videos about his recent investments on his YouTube account to empower young entrepreneurs and prospective investors. As a veteran in the stock market, Jim interprets and predicts business trends while translating the collected data for the potential investors. As such, his YouTube videos have become famous. With the exposure to the operations of big banks, Jim found it necessary to enlighten young investors on how to take charge of their financial destinies.

For Jim Hunt, a typical day begins by attending morning marketing meetings. Jim says that he is more productive in the mornings. At Jim Hunt VTA Publications, Jim Hunt focuses on developing business ideas and new systems of stock trading for his subscribers. Before leaving for work, Jim must go to the gym to keep his body fit and healthy. Furthermore, he eats a light lunch to remain productive in the afternoon. Since Jim is a family man, he gets home early to enjoy dinner with the family. To Jim, a family is as important as work; therefore he must balance the two.

When it comes to developing marketing ideas, Jim Hunt VTA Publications prioritizes on his client’s desires before developing long-term solutions. He reads and conducts extensive research on their needs before developing custom-tailored solutions on vtapublications.co. Moreover, Jim reflects his client’s ideas before developing a solution to their problems. When asked about what fascinates him in the world of marketing, Jim believes Biotech world is amazing. From Biotech, scientists will find medical breakthroughs on vtapublications.co.uk for life-threatening diseases.

As a successful entrepreneur, Jim regards discipline as the hallmark of a successful investor. Throughout his career, Jim sets strict goals and breaks them into daily achievable units. Having worked in the banking sector, Jim learned the value of respecting customers. Jim encourages entrepreneurs at http://www.streetwisenews.com/bankcodes/ always to listen to customers if they want to make profits. Despite his success, Jim experienced failures in the past. He would use his failures as a stepping stone to build his business empire.

Eric Pulier’s Skills that Led to Technological Advancement

Over the years, many people have accomplished a lot in the world of technological advancement. This has also the emergence of different of digital market which has intern made the world a global village. Eric Pulier is such a person who has contributed immensely in the entrepreneurial field. He has also a renowned author and a philanthropist who has earned a lot of credit in the past few his knowledge of computer operation made him to start his career as a computer programmer in the fourth grade which he later moved on to expand a company in high school. He moved to Harvard University where he majored in English and literature that later made him develop a foundation that would propel him to greater heights. This was his breakthrough into the world and in 1991 he established a company called People Doing Things.

The company is headquartered in Los Angeles, United States of America. Through this company, he has been able to tackle many problem that have been affecting people in the education and health care sectors using technology. His love for technology has made him to diversify to become a renowned author and philanthropist. Eric Pulier championed the development of a social network that would later champion for the rights of ill children in the United States of America. Due to successive successes, he has been approached by noble people and organizations across the world to help in developing strategies that spearhead social development.

Eric Pulier has participated in the establishment of over fifteen companies that have grown in multinational entities. This include, Digital Evolution, Media Platform among other. Eric Pulier is a dedicated father of four children who have always given him hope to accomplish greatness. Throughout his life, Eric Pulier has participated in the philanthropic world, he has donated money to many charitable organizations like Painted Turtle. He is also a members of many charitable organizations where he has contributed a lot in the development of policies and governance. His urge to help the ill and less privileged in the society have seen him develop compassion for children. Eric Pulier currently lives in Los Angeles, USA.

Madison Street Capital Assists ARES Security Corporation With Their Investment Strategy

The CEO of Madison Street Capital (MSC), Charles Botchway, announced that the investment bank helped their client, ARES Security Corporation, to organize an investment for minority equity and subordinated debt. MSC is a global investment-banking firm. ARES Security Corporation is a leading Vienna-based company that engages in security risk management by designing innovative security software solutions. Corbel Structured Equity Partners facilitated the minority recapitalization transaction under the leadership of Reginald McGaugh, the senior managing director of MSC. Corbel Structured Equity Partners is a structured equity fund that makes non-control investments in profitable privately owned lower middle-market firms.

Reginald said that they were honored to work closely with the president and shareholder of ARES Security Corporation, Ben Eazzetta. He added that the company has the most advanced technology solutions that protect the most critical assets in the world. In addition, Reginald said that ARES’s superior management team and board inspired them to find an appropriate financing partner. Ben Eazzetta praised MSC for using all their efforts to find the right financial partner for the project. He added that they were pleased with how MSC handled the entire process from the initial stage of valuation analysis to the last phase of capital raising. He said that Corbel was the right choice for the transaction. This information was originally published on satprnews.com as explicated in this link http://satprnews.com/2017/01/10/madison-street-capital-arranges-minority-recapitalization-for-ares-security-corporation-2/

About MSC

This firm’s headquarters are based in Chicago. MSC aims at building strong business relationships with communities across the US. The entity embraces the needs of its clients and contributes to philanthropic initiatives within the community. The firm is built on the core elements of integrity, excellence as well as leadership in delivering corporate financial advisory services and valuation services to both private and public companies. MSC is reputable as the world’s premier middle-market investment bank. This success is informed by their extensive knowledge and experience in the industry.

As a leading provider of investment banking services, the company has enlisted the services of professionals in different fields. These experts are able to arrange for efficient financing and capitalization structures that meet the specific needs of the clients. The corporation has opened offices in different continents. Over the years, the company has been providing outstanding services to its clients. These services include restructuring of business operations and provision of advisory services to companies planning to merge or acquire other corporations. In addition, the entity offers advice to individuals and corporations on various investment options. MSC has recruited the services of skilled employees who have extensive experience in matters of finance.

FreedomPop Offers The Finest Internet Access Of Any Firm

FreedomPop is one of the finest cell phone companies in the world, and they are offering better Internet connectivity to every customer. They have built a new system that will help offer faster connections, and customer may try their wifi at any time. This FreedomPop review will explain how their wifi system works beyond what others offer, and it may fit well in a home or office.


#1: Home Accounts Are Much Cheaper


Home accounts are much cheaper through FreedomPop as they allow the customer quite a lot of bandwidth for very little money. They will find it easy to connect at home, and they may take an unlimited plan for a low price. The prices at FreedomPop are kept low by-design, and everyone who uses the company will find there is quite a lot more they may enjoy when they are using the company’s services.


#2: Office Accounts


There are quite a lot of offices that will spend money on an account for connectivity that is expensive. They will save money every month on their bill, and they will have unlimited Internet access when they need it. It is quite a lot of fun to use the system because it works on a level that other systems do not. The system will keep everyone online, and it will connect to as many computers as the customer needs.


#3: How Is The System Priced?


FreedomPop offers a connection that is unlimited for one monthly price. They charge the lowest prices in the industry, and they will keep their prices low as they are committed to low prices just as they are with their cell phones. The cell phones at FreedomPop start with free plans, and customers may pay more if they wish. Everyone who is using the system will have a cell phone that does not drain their bank account, and they may upgrade their plan to something that is still quite cheap if they need more data or minutes.


The FreedomPop plans are created to save customers money, and they will find it easy to save when they are using a full set of FreedomPop services. The cell phones and Internet boxes will work quite well for a business, or they may be used by someone who is managing their home Internet for less money. Staying on a budget is simple with FreedomPop, and the firm plans to maintain their low-price tenants.


The Capital and Budgetary Strategist, Sam Tabar

Sam Tabar is a capital strategist and an attorney who has been overseeing budgets for various companies for a long time. He was named the chief operating officer of FullCycle Energy Fund, a company that works hard towards ensuring cost efficient fuels in the world. In 2013, he worked at Merrrill Lynch & Co as the head of Pacific capital Introduction. Even so, he was still working for Schulte, Roth & Zabel LLP. He has a jurisprudence bachelor’s degree from Oxford University and a law master’s degree from Colombia. His education and expertise in budget strategy has made him a bigwig in the industry.

Additionally, he has worked with various companies in various countries in his career. This has helped him in identifying, managing and developing talents in a more diversified field. In the process, he has been able to learn different languages including French and Japanese. Also, working with a diversified team has made him a better leader and manager at FulCycle and other organizations that he has worked in.

His talents, passion and ambition in whatever he does has made him a highly sort after individual by different organizations. In all these organizations he has been a key employee in charge of the companies’ budgets and growth. At Sparx Group, he worked as the managing director, in charge of all the operations of the company and ensuring that talents were identified and developed. He was also in charge of the Asset Raising Team which was a project that was expected to develop strategies necessary for the company’s growth.

He has accomplished plenty of things in his career. His new investment plan is at THINX, an organization that whose purpose is to uphold and sustain women in African and Asian countries. He believes that through empowering these women they can change their countries. His biggest accomplishment is the Sam Tabar Advisory, a company that he started to provide legal advice and counsel to companies and individuals. He believes that law is a wide field and new ones keep being added. With this advisory agency, he is able to help plenty of people and businesses evade trouble in their endeavors.