Monthly Archives: May 2017

Norman Pattiz: A Scion of Podcast Marketing

In a study conducted in two phases, which lasted for 4 to 6 six weeks, it was established that podcasting as an advertising strategy significantly increased brand visibility and awareness among clients polled. Conducted by Edison Research for PodcastOne, the results of the research were released by the company’s founder and chairman of the board of directors, Norman Pattiz.

The results showed that the advertising campaigns, which carried messages including brand recall and purchasing intent showed that customers were more willing to purchase the selected top five brands selected for the survey after watching the associated podcasts on the brands via PodcastOne network.

Brand-shift survey showed that in some cases, the brand awareness for some of the national consumer brands rose as much as 76 percent after post exposure. This was the case for casual dining restaurant included in the survey while for automobile and grocery products increased by over 60 percent.

The post-campaign data cemented PodcastOne leadership’s conviction that podcasts are increasingly becoming popular marketing platforms with significant impact on brand awareness.

Podcasts create a multi-tiered, integrated advertising platforms whose effectiveness as the new-age option for advertisement has surpassed traditional advertisement channels. It is a strong conviction that Norman Pattiz has had since founding the company.

Norman Pattiz: A Serial Investor and Radio Hall of Famer

Norman Pattiz was inducted into the National Radio Hall of Fame for his stellar career within the industry while serving two presidents: Bill Clinton and George Bush and founding and successfully running a radio network. Before becoming a federal employee working on the Broadcasting Governors Board, he founded Westwood One in 1974.

The radio network quickly gained clout in the industry and became the leading national radio network. Numerous established media houses such as CNN and CBS acquired airtime on the network for its radio services.

The network also aired some of the world’s biggest sporting events including Olympics and the Super Bowl. As a federal employee, he successfully championed for the opening of American radio channels especially in the Middle East broadcasting in local dialects. Learn more about Norman Pattiz: https://www.entrepreneur.com/video/293555

He founded PodcastOne in 2013 and has so far grew the company’s podcast downloads to over 1.5 billion. Norman Pattiz further took advantage of the growing popularity of podcasting to found PodcastOne Sales and Courtside Entertainment Group, which he founded in 2010.

To further improve the popularity of his podcast network company, he has added several celebrities to the company’s network. Moreover, the company has included enticing programs to be aired on its podcast network.

Jeremy Goldstein and his Rich Legal Experience

Nysbalris has made it a lot easier to find lawyers in New York City. The website has several easy steps that need to be completed in order to use the service.

 

The first one is to fill out a quiz that consists of questions about the unique situation that the client is in and what they require in a lawyer. After that, those answers are studied by a team of experts who are responsible for matching clients to the right lawyer.

 

The client can have a meeting with the lawyer and figure out if they would like to work together or not. There is a reference system that is free to use but the first half an hour costs $35. For veterans, people, and disabilities, etc., the charge does not apply.

 

The services of Nysbalris have been influenced by the very experienced company owner Mr. Jeremy Goldstein. He established Jeremy L. Goldstein & Associates LLC. That is a boutique law firm which works with chief executive officers owners of big corporations and the likes.

 

Before Jeremy L. Goldstein & Associates LLC came to be Mr. Jeremy Goldstein worked as a partner at another firm called Wachtell, Lipton, Rosen & Katz who was also working in the field of Law. Mr. Jeremy Goldstein has a wealth of experience and has worked for a large number of companies.

 

Currently, Mr. Jeremy Goldstein is a member of several boards and is Chairman of most of them. He has also been included in the leaderboard of the most successful lawyers and businesspeople in the United States. Mr. Jeremy Goldstein is a valued part of the Professional Advisory Board of the established NYU Journal of Law and Business.

 

He is a prominent philanthropist who is a part of the board of Fountain House which is dedicated to helping people with mental illnesses.

Check out http://jlgassociates.com/ for more information.

 

Anthony Petrello And The Success Of Nabors Industries

Anthony Petrello has contributed his time and money to the research of neurological science at the Texas Children’s Hospital and has made millions working as the Chief Executive Officer for Nabors Industries. An old friend from college, Lloyd Grove, wrote an article about him in the Daily Beast. Describing him as an Italian-American who joked around easily with other students, and who was a math whiz.

His daughter was born premature, at 24 weeks, and was diagnosed with periventricular leukomalacia (PVL) when she was born. Petrello and his wife, Cynthia Petrello, tried to find answers to their daughters neurological disorder, but found there just wasn’t enough research being done to give them any answers. So, they donated $7 million of their own money, and Petrello became Director of the Texas Children’s Hospital in order to help.

Anthony Petrello also works with Nabors Industries, which is a $17 billion company. The company was founded in 1952, by a woman named Claire Nabors. She was able to drill, for the first time in the world, horizontally, and she hired men and women to work for her company. The success brought to Nabors the attention of the Guggenheim family, who owned a company called, Anglo Energy. They bought control of the company, and eventually went bankrupt. Eugene Isenberg and Marty Whitman saw their opportunity and bought into the company. Over time they have turned Nabors into one of the biggest, worldwide, drilling and equipment company that employs over 27,000 people.

See: http://people.equilar.com/bio/anthony-petrello-nbr/salary/503049#.WKHy57YrKRs